About

The global pandemic and subsequent lockdown have reshaped consumer attitudes toward apps. 

In the first quarter of 2020, weekly time spent in apps increased by 20%, while global app downloads grew by 17%. Previously popular categories are losing traction, whereas other verticals are surging in popularity. Apps as a whole experienced a massive spike in usage, but the budget for mobile advertising is shrinking, dropping CPM by 14.8%.

Register for the webinar to understand how the app industry is adapting to these new realities. Learn how to adjust your app monetization and advertising strategies to increase your earnings and maintain customer loyalty.

The webinar will be conducted in English without subtitles.  

Who will benefit?

• Advertisers

• Media buyers

• App developers

• App marketers

• Anyone interested in app monetization or advertising in mobile apps and games